Experiential Marketing Specialist, Paid Media
Requisition ID
545965
Category
Marketing & Communications
Location
United States - NY, New York
Location: Hybrid
Medidata follows a hybrid office policy in which employees who are hired for an in-person position are expected to work on site a certain number of days per week in accordance with Company policy.
About our Company:
Medidata is powering smarter treatments and healthier people through digital solutions to support clinical trials. Celebrating 25 years of ground-breaking technological innovation across more than 36,000 trials and 11 million patients, Medidata offers industry-leading expertise, analytics-powered insights, and one of the largest clinical trial data sets in the industry. More than 1 million users trust Medidata's seamless, end-to-end platform to improve patient experiences, accelerate clinical breakthroughs, and bring therapies to market faster. Discover more at www.medidata.com.
About the Team:
Medidata’s Paid Media team provides the “glue” to deliver exceptional digital marketing programs across multiple marketing teams (brand, solutions/experiences, events). As part of the larger Experiential Marketing team, we support both North America and EMEA by working closely with stakeholders to deliver digital activation from campaign ideation and budgeting through execution and reporting.
Responsibilities:
The Experiential Marketing Specialist will be responsible for supporting the Medidata Paid Media team in successful campaign delivery across programs and channels. The role requires strong project management and the ability to work across teams, and time zones, to meet deadlines and achieve objectives.
We are looking for a highly motivated individual and team player who is excited to join a vibrant marketing organization, and a mission-based company, to develop their skills and build up their professional experience.
- Daily management of owned deliverables working with both internal stakeholders and external partners
- Partner with internal stakeholder groups on developing detailed campaign briefs including goals and KPIs related to paid media
- Manage related teams' paid media calendars, contribute to report-outs and presentations
- Ensure reviews and approvals are in place for messaging, creatives etc.
- Support the Paid Media team with special projects as needed
Qualifications:
- High-energy mindset that enjoys juggling multiple projects simultaneously
- Good at building effective working relationships
- Excellent verbal and written communication skills
- Understanding of the role and channels leveraged in digital marketing
- Exceptional cross-functional skills to work in a matrix organization
- Demonstrated organizational and time management skills
- Requires 3-5 years of related experience with a Bachelor’s degree. Concentration in Marketing, Digital Marketing or Marketing Communications preferred
- Experience supporting digital marketing campaign delivery
- Digital marketing experience through various media channels is beneficial
- Prior experience working with 3rd party agencies on deliverables
- Demonstrated success working cross functionally
- Tangible examples of delivering on project timelines
The salary range posted below refers only to positions that will be physically based in New York City. As with all roles, Medidata sets ranges based on a number of factors including function, level, candidate expertise and experience, and geographic location. Pay ranges for candidates in locations other than New York City, may differ based on the local market data in that region. The base salary pay range for this position located in New York is $66,000-$88,000.
Base pay is one part of the Total Rewards that Medidata provides to compensate and recognize employees for their work. Most sales positions are eligible for a commission on the terms of applicable plan documents, and many of Medidata's non-sales positions are eligible for annual bonuses. Medidata believes that benefits should connect you to the support you need when it matters most and provides best-in-class benefits, including medical, dental, life and disability insurance; 401(k) matching; flexible paid time off; and 10 paid holidays per year.
Note: Please be on the lookout for job scams. Medidata recruiters will never ask applicants for monetary compensation, credit card, or banking details.
Equal Employment Opportunity:In order to provide equal employment and advancement opportunities to all individuals, employment decisions at Medidata are based on merit, qualifications and abilities. Medidata is committed to a policy of non-discrimination and equal opportunity for all employees and qualified applicants without regard to race, color, religion, gender, sex (including pregnancy, childbirth or medical or common conditions related to pregnancy or childbirth), sexual orientation, gender identity, gender expression, marital status, familial status, national origin, ancestry, age, disability, veteran status, military service, application for military service, genetic information, receipt of free medical care, or any other characteristic protected under applicable law. Medidata will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.
Applications will be accepted on an ongoing basis until the position is filled.
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