Why Patient Centricity Matters

Patient centricity has moved to the forefront as a far-reaching movement within clinical trials. Understanding the patient perspective is essential to advancing the patient experience.

Medidata builds technology for patients, inspired by patients. Structured around three core principles of patient centricity – design, engagement, and activation – our patient advocates are active participants in the development of our solutions.

As we improve the overall trial experience, we power patients, sites, and sponsors with the industry’s only end-to-end decentralized capabilities.

Voices of Patient Advocates

  • Anne Marie
  • Linnea
  • Kimberly Richardson
  • Dave
  • Liza
  • Marla
  • Sheila
“Patient engagement pre-trial is what patients deserve, it sets the stage for a more positive patient experience throughout the trial, and benefits everyone.”
Lung Cancer Patient
  • Known as the “Cancer Research Evangelist”
  • Mission: connect key influencers to forge partnerships to focus on research
  • Director of Community Relations at FRAXA Research Foundation
  • One Platform, One Portal is a genuine, home base for patients

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